Digital Operations – Digital Marketing Specialist Digital Marketing Specialist

Job Description

Job Ttitle: Digital Operations – Digital Marketing Specialist Digital Marketing Specialist

Company: LanceSoft


Description: Pay rate: $60-$67/hrTitle: Digital Operations – Digital Marketing Specialist
Location: Lawrenceville, NJ
Duration: 12 monthsJob Description:This role is a critical matrix team partner for the Brand and Omni Channel Planning teams, seeking to create a versatile partner for the marketing campaign management and execution of marketing assets. Working across Digital and Print materials for a Brand book of work or a particular therapeutic area or franchise, this role will be a key function to the overall Client operational process. The Production Role is responsible for budget managing on production work efforts across tactics, based strategy plans for the upcoming year, ensures tactical deployments are executed in the proper cadence. This role acts as champion for derivative content within marketing material; owning the asset through creation, MLR review, and execution in working in partnership with external agencies, overseeing projects and ensuring deadlines are met. This role works directly with internal and external matrix partners on all marketing assets to support the ongoing optimization of Client operational models.Key Responsibilities include, but are not limited to:

• Manages the production budgeting for a book of work for a series of brands or Therapeutic area.
• Provides forecasting at year end to the brand team during next year’s brand planning discussions across the printed marketing material
• Collaborates with Capability Leads, Brand, and Omnichannel Strategists to schedule resources and plan executions
• Attending MLR as champion/owner of project to address medical, legal, and regulatory conversations in real time as it adheres to marketing asset
• Performs QA and spot checking across marketing materials for both digital and print
• Attends status meetings for Brand or Therapeutic area with matrix participants to ensure deadlines are being adhered to
• Navigates project management, workflow, timelines, finances, and inform improvements needed

Education & Experience Requirements:

• Bachelor’s degree
• Campaign marketing
• 3+ years of Omnichannel (including print) marketing project management and budget allocation experience
• Familiarity with Agile Principles
• Familiar with marketing asset specifications, templates, content management systems, workflows
• Familiarity with Adobe platforms (such as Workfront), Veeva Promomats, Veeva Vault, Salesforce, Jira
• Solution-orientated minded and process improvement driven
• Experience managing external vendors, budgets and invoicing including vendor performance management
• Experience in inventory management; understanding reporting logistics
• Experience with all pharma marketing and launch scenarios

Salary: $60 – 67 per hour

Location: Lawrence Township, NJ

Date: Sun, 30 Mar 2025 02:59:01 GMT


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