Director Marketing, Animal Health – Vaccine Franchise

Job Description

Job Ttitle: Director Marketing, Animal Health – Vaccine Franchise

Company: MSD


Description: Job DescriptionDirector Vaccines FranchisesJoin us as the Director of Companion Animal Vaccine Marketing, where you’ll lead the commercial growth of our innovative vaccine and therapeutic portfolios. Reporting to the Executive Director of the Companion Animal and Equine Business Unit Marketing, you’ll develop and execute a dynamic brand strategy for our canine and feline vaccines while steering future pipeline products.Your strategic leadership will address unmet market needs and enhance the customer experience with our company’s Animal Health. With a strong background in strategic marketing across various therapeutic classes, you’ll collaborate with internal teams to be the ‘voice and ear’ of the franchise, driving customer-centric solutions.In this role, you’ll manage the brand team focused on crafting impactful messaging and overseeing all marketing initiatives, including advertising, product pricing, and industry programs. You’ll also be accountable for the portfolio’s financial performance, driving topline sales and profit contributions.Key responsibilities include recruiting and developing top talent, guiding your team in executing routine marketing functions, and steering the annual tactical and long-term strategic planning for the portfolio.We seek a candidate with strategic vision and intellectual curiosity about vaccines and companion immunology. If you’re ready to make a significant impact in the companion animal health sector, we want to hear from you!Key responsibilities may include, but are not limited to:Talent Leadership and DevelopmentLead a high-performing team to integrate analytics and insights, to make data-driven recommendations to advance the portfolioDefine and drive accountability across the team for performance of brandsLead in cross functional collaborationRecruit, hire, develop, and retain top marketing talentMessaging and Value PropositionCreating the product positioning, messaging, and value proposition for our company’s Vaccine, Therapeutic, and Equine product rangesPartnering with agencies, communications, professional services, you and your teams will be the strategic mind behind all the content to differentiate our brandsCommunications & Demand Generation CollaborationFocus the teams to create driving campaigns that reach the right target; with the right message; delivering ROI and business outcomes.Provide project team leadership to ensure successful product launches.Driving the segmentation strategy by thinking through the target buyers, ideal customer profile, target industries. Building out solutions as well as prescriptive use cases (a hierarchy of platforms, solutions).Sales Enablement and SupportLeading by example, collaborating closely with sales and sales enablement to understand the go-to-market motions to create powerful sales collateral and tools including webinars, pitch/demo presentations, technical monograph’s, etc.Measurement, Analysis, Iteration & Action:Understanding how the platforms and products are performing and driving iterative change as necessary to drive measurable results.Stakeholder Communication & Thought LeadershipYou will be one of the most cross functional leaders partnering across the organization on global strategies and execution.You will also be seen as a thought leader in the space by presenting content across a variety of outlets including industry and customer events, webinars, blog posts, press pitchesBackground & Education:Bachelor’s degree required, MBA degree preferredAdvance degree in Veterinary medicine/animal science/microbiology/pharmacology desirableRequired Experience and Skills:At least 10 years relevant work experience in marketing/technical service/sales with a successful track record working actively with positioning and messaging to create the best performing campaigns, stories, and product launchesPeople management experience mandatoryCreating and defining segmentation, positioning, messaging, go-to-market, and lifecycle strategies based on market research, competitive analysis, and an unwavering focus on the customerManaging and executing the strategic product marketing and launch plans to drive revenueDigital marketing acumen with focus on lead genMonitoring and yield improved performance metrics including revenue, pricing, forecasting, sales cycle, markets, and sales opportunity targetsInterpersonal skills that will help in developing and building strong internal and external relationships with key stakeholders to collaborate and drive results for business unitExperience in pharmaceutical development and production is a plusUp to 35% travelCurrent Employees applyCurrent Contingent Workers applyUS and Puerto Rico Residents Only:Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please if you need an accommodation during the application or hiring process.We are an Equal Opportunity Employer, committed to fostering an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status, or other applicable legally protected characteristics. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.U.S. Hybrid Work ModelEffective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, Monday – Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence.This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as “remote”.The Company is required to provide a reasonable estimate of the salary range for this job in certain states and cities within the United States. Final determinations with respect to salary will take into account a number of factors, which may include, but not be limited to the primary work location and the chosen candidate’s relevant skills, experience, and education.Expected US salary range: $187,000.00 – $294,400.00Available benefits include bonus eligibility, long term incentive if applicable, health care and other insurance benefits (for employee and family), retirement benefits, paid holidays, vacation, and sick days. A summary of benefits is listed .San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance OrdinanceLos Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring OrdinanceSearch Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.Employee Status: RegularRelocation: DomesticVISA Sponsorship: YesTravel Requirements: 25%Flexible Work Arrangements: HybridShift: Not IndicatedValid Driving License: NoHazardous Material(s): N/AJob Posting End Date: 03/31/2025*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Salary:

Location: Rahway, NJ

Date: Sun, 23 Mar 2025 04:58:48 GMT


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