Sr. Marketing Programs Manager

Job Description

Job Ttitle: Sr. Marketing Programs Manager

Company: Ektello


Description: Sr. Marketing Programs ManagerKey Responsibilities:
– Develop and execute comprehensive marketing and communications programs that drive Health App adoption and engagement across North America
– Lead strategic planning and implementation of integrated campaigns spanning digital, social, partnerships, and events marketing
– Orchestrate brand messaging and communications strategies across multiple channels and touchpoints
– Build and manage relationships with agency partners, influencers, and key stakeholders
– Create and optimize content strategies that resonate with health-conscious consumers
– Manage program budgets and track ROI across marketing initiatives
– Coordinate with global teams to ensure brand consistency while adapting for regional needs
– Drive partnership marketing programs with digital health companies, pharma/bio concerns, academic institutions, healthcare providers, fitness and wellness global brand organization
– Analyze program performance and provide data-driven recommendations for optimization
– Manage reporting and stakeholder alignment internally across worldwide, as well as with partners and vendorsRequired Qualifications:
– 7+ years of experience in marketing program management, preferably in healthcare/wellness or consumer technology
– Proven track record managing complex, multi-channel marketing campaigns
– Experience with influencer marketing and partnership development
– Strong analytical skills with ability to measure and report on program effectiveness
– Excellence in project management and cross-functional collaboration
– Background in digital health, wellness, or consumer health technology preferred
– Experience working with global brands and understanding of healthcare marketing regulations
– Exceptional communication and presentation skills
– Bachelor’s degree in Marketing, Business, or related fieldWhat Success Looks Like:
– Program manage and scale innovative marketing programs that drive measurable user growth
– Build strong relationships across teams and with external partners
– Deliver consistent, on-brand experiences across all marketing touchpoints
– Identify and capitalize on emerging marketing opportunities in the digital health space
– Maintain program excellence while working independently in a fast-paced environment
– Successful alignment and project management success with major initiativesContract Details:
– 32 hours per week
– 12-month initial contract with possibility of extension
– Hybrid work arrangement (2 days in Mountain View office, 3 days remote)
– Comprehensive program ownership with high visibility to senior leadershipRequired Skills:
– Program management software (e.g., Asana, JIRA)
– Marketing analytics tools
– Budget management
– Stakeholder communication
– Campaign planning and execution
– Content strategy
– Partnership development
– Brand management
– Data analysis and reporting#LI-HB1

Salary:

Location: Mountain View, CA

Date: Sat, 15 Feb 2025 23:59:21 GMT


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