Sr. Marketing Specialist

Job Description

Job Ttitle: Sr. Marketing Specialist

Company: SearchPros


Description: Job Description: Onsite Oakland CAWere seeking a strategic and execution-focused Sr. Marketing Specialist (Contractor) to support initiatives for our Small Business marketing team. This role will help build, execute, and manage critical broker- and GA-facing programs, while also supporting the creation of insightful, data-driven content.Candidate must prepare/provide: * An example of a multi-channel marketing campaign they led. What were your objectives, how did you measure success, and what were the results?

• This role requires interpreting audience insights and campaign data to guide content and strategy. Can you describe a time when data significantly influenced your marketing approach or messaging?

Skills/Experience:

• Develops and implements comprehensive marketing strategies to drive awareness, influence, and education towards the value of dental insurance for small businesses
• Analyzes trends, intended audience insights to inform marketing strategy and decision-making
• Sets marketing goals and KPIs aligned with overall objectives
• Leads and manages multi-channel marketing campaigns (digital, print, social media, email) from concept through execution
• Oversees project budgets, timelines, and resources to ensure efficient and effective use of marketing assets
• Measures campaign performance and adjust tactics to optimize results and mission outcomes
• Maintains brand guidelines and ensure alignment across projects
• Develops and oversees creation of marketing content, including blogs, website copy, email newsletters, social media posts, and collateral materials
• Works with creative team members to ensure high-quality design and compelling copy that aligns with Delta Dental standards
• Leads and mentors, other marketing specialists and cross-functional teams, ensuring effective collaboration
• Apply comprehensive knowledge across key tasks and high impact assignments
• Functions as a technical expert across multiple project assignments

Required Skills:

• 3-5 years in marketing, communications, or strategic program support
• Experience coordinating cross-functional marketing efforts
• Familiar with survey tools, reporting dashboards, and campaign planning
• Comfortable interpreting data and working with creative teams to bring insights to life

Desired Skills:

• Experience in healthcare, insurance, or B2B programs

Degree Requirement:

• Bachelor’s or higher

Ability to pass Background, Drug Screen and if applicable Medical (i.e. Vision, Hearing, or Physical) if Required by Client.
Medical, dental, vision, ancillary coverage and 401k benefits are available.

Salary:

Location: Oakland, CA

Date: Fri, 04 Jul 2025 04:49:33 GMT


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